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| | InterSearch's research consultants work with the member organizations to
assure that they can get as much good from their research investments as
possible.
Approaches to Training and Consultations
 | InterSearch research consultants will meet with the programmers or managers of
InterSearch's member organizations to explain research results, train them in
interpreting and using research, and answer questions about how to use
research to improve their programming. |
| InterSearch research consultants will hold regional seminars and invite all the
broadcasting organizations together to discuss the media environment of that
area. This provides an opportunity for broadcasters to learn from each
other, for InterSearch to share the results of its research program with other
interested organizations, and to develop relationships with other
broadcasters that may result in new collaborative ventures. |
| InterSearch publishes a research magazine that attempts to address "real
world" issues faced by Christian broadcasters and to suggest how
research might help them address these issues. |
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